Latest episode

[Podcast Episode #21] Strategy Is the Shortcut: Why Thinking Beats Hustle Every Time

In a hustle-obsessed world, strategy is your ultimate shortcut. Cris Auditore and Dr. Philip Zimmermann reveal why thinking — not constant busyness — is the most powerful skill for entrepreneurs who want to build a self-managing business and a lasting legacy. Learn the four pillars of strategic thinking, how to shift from operator to strategist, and why slowing down is the fastest way to scale.
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Latest episode

[Podcast Episode #21] Strategy Is the Shortcut: Why Thinking Beats Hustle Every Time

In a hustle-obsessed world, strategy is your ultimate shortcut. Cris Auditore and Dr. Philip Zimmermann reveal why thinking — not constant busyness — is the most powerful skill for entrepreneurs who want to build a self-managing business and a lasting legacy. Learn the four pillars of strategic thinking, how to shift from operator to strategist, and why slowing down is the fastest way to scale.

Episodes

Ever wonder why some businesses thrive while others struggle despite having great products? The answer might surprise you: it's all about sales. In this episode we explore why sales is the most critical skill for business success and wealth creation, revealing why even legendary figures like Martin Luther King were masterful salespeople.
Ruthless leadership isn't about cruelty—it's about decisiveness, stability, and the courage to make necessary choices that others avoid. Drawing from Machiavellian principles and Renaissance ruler strategies, Philip and Cris explore when and how business leaders must make "bloody decisions" to create thriving organizations.
Could your frugality be sabotaging your success? In this thought-provoking episode, the Medici brothers challenge conventional wisdom with what they call "the hardest truth about money nobody wants to hear" – you must spend money to make money, and you must do it before you think you can afford it.
Tired of hustling harder with minimal returns? The key isn't working more—it's identifying force multipliers who can take your game to a whole new level. Listen to our latest episode on how to 10X your business with half the effort.
The success of your business depends far less on your products than on the people who represent them. In this episode, Cris and Philip explore why developing your team is the silent multiplier that transforms good companies into great ones.
What would you do if you needed a million dollars tomorrow? For most entrepreneurs, this scenario represents a nightmare. For Cris Auditore, it was simply a matter of making one phone call to a trusted friend who wired the money within 24 hours—with no contract.
Ever wonder why some businesses thrive while others struggle despite having great products? The answer might surprise you: it's all about sales. In this episode we explore why sales is the most critical skill for business success and wealth creation, revealing why even legendary figures like Martin Luther King were masterful salespeople.
Ruthless leadership isn't about cruelty—it's about decisiveness, stability, and the courage to make necessary choices that others avoid. Drawing from Machiavellian principles and Renaissance ruler strategies, Philip and Cris explore when and how business leaders must make "bloody decisions" to create thriving organizations.
Could your frugality be sabotaging your success? In this thought-provoking episode, the Medici brothers challenge conventional wisdom with what they call "the hardest truth about money nobody wants to hear" – you must spend money to make money, and you must do it before you think you can afford it.
Tired of hustling harder with minimal returns? The key isn't working more—it's identifying force multipliers who can take your game to a whole new level. Listen to our latest episode on how to 10X your business with half the effort.
The success of your business depends far less on your products than on the people who represent them. In this episode, Cris and Philip explore why developing your team is the silent multiplier that transforms good companies into great ones.
What would you do if you needed a million dollars tomorrow? For most entrepreneurs, this scenario represents a nightmare. For Cris Auditore, it was simply a matter of making one phone call to a trusted friend who wired the money within 24 hours—with no contract.